A Taste of Scandinavia: When fashion meets functionality


Thursday, 20 February 2014

Stenströms and Thule were the protagonists at Monday's „Taste of Scandinavia“ fashion event organised by EHRENBERG Kommunikation at the stylish The George Hotel in the heart of Hamburg. Participants from leading lifestyle media such as Men’s Health, Freeman’s World and Fit for Fun, bloggers as well as influential stylists learned about Stenströms’ plans for the opening of the first German flagship store in Hamburg later this year. Moreover, Stenström’s Marie Ramberg and Kurt Bach gave a first impression of the fashion label’s coming autumn/winter collection.
 
Nick Becker from Thule presented the latest items from the Swedish brand’s bags, backpacks and cases category. The innovative features and designs were positively received by the audience and it soon became clear: With Thule you can bring your gear safely and in a stylish way from one place to another.
 
The event has placed both brands at the top of mind of relevant opinion-makers – so expect to see and read more about Thule and Stenströms in German lifestyle media in the coming months. You are interested in Thule, Stenströms or the case as such? Then do not hesitate to get in touch with Snezana Tadic: st@ehrenberg-kommunikation.com

Interested in the news?